Meet The Team


Leadership Team

Photo of Russ Carpel, CEO, Level Funded Health

Russ Carpel


Russ is a serial entrepreneur within insurance and InsureTech with more than 20 years of experience in marketing, business development, management and private equity fundraising. His experience cuts across the media, advertising, professional services and insurance sector.

Most recently, Russ founded LevelFunded Health. A national tech enabled benefits agency which has saved mid sized companies over $50M in annual health insurance premiums since 2014. Prior to founding LFH, Russ founded and ran, a national direct-to-consumer retailer of vehicle service contracts. ForeverCar was recently sold to CUNA mutual and has a national partnership with Carvana. Prior to starting Forever Car, Russ spearheaded national advertising revenue for multiple top-tier, national media brands in the U.S. including; The Economist, Crain Communications and Investing Channel.

Before his stint in the national media business, Russ was Director of New Business Development for Robert Brandt and Associates, a full-service advertising and public relations agency, based in Chicago. Russ earned a Bachelor’s Degree from Bradley University and has completed coursework towards a Master’s Degree from Northwestern University.

Photo of Russ Carpel, CEO, Level Funded Health

Alex Horvath

Director of Marketing

Alex is an established, results-driven sales professional with over 20 years of experience serving both business to business and business to consumer markets.

Alex has broad experience in both insurance and financial services. Alex has worked with some of the largest insurance companies and financial institutions in the U.S. Alex was also one of the early employees at LevelFunded Health and was an integral part in the firm’s early success and development.

Alex possesses excellent problem-solving skills with the ability to work and be successful under high pressure situations. Alex earned a B.S. degree from Bradley University with a concentration in Business and Marketing.

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